09 Sep 5 ways Mobile Application can boost your business
If you are a business owner who doesn’t have its own app, you’re missing out on a tremendous number of opportunities. Over the years, the number of people glued to their smartphones has grown exponentially, which basically means you’re more inclined to reach your clients on their mobile devices than on most other platforms.
A survey conducted by independent research organizations found that people nowadays spend more time on their smartphones than on TVs, with almost 75% of them checking their smartphones every hour. Nonetheless, some entrepreneurs are still not sure whether to invest in this platform.
Fortunately, this post will walk you through how you can expand your business revenue via mobile apps.
Boost branding: Mobile applications present an efficient way to keep clients engaged. It enables you to interact with your clients in real-time, share the newest updates, new product launches, promotional vouchers, and discounts.
Since your business’s logo and or slogan are visible on your clients’ smartphone, it’s almost impossible not to memorize your business name whenever they require your services/products. It also presents a clear advantage against your competitors who are yet to adopt this business strategy. If you want an instant brand boost or recognition, producing a mobile application is an excellent way of assisting you to enhance your corporate branding and overall brand reputation.
Boost customer service: Your clients can profit from being capable to access your products/services anytime they need and while on the move. This is particularly helpful if you don’t have a direct helpline that’s accessible 24/7. Your app can include a feature where they can contact you at any time, or simply they can leave any suggestions, review or grievance so you can pursue later.
Acquire more customers: Remember, today’s customers are moving constantly and are practically addicted to their smartphones. Without any doubt, they would enjoy a useful and pleasant mobile app for your business. If your app encourages them to save or kill time or is just that wonderful, they would even refer you to their colleagues, friends, and family. If you are worried about how much it might cost you, we have covered that here.
Generate more ROI: A mobile application with eCommerce capacity can easily provide another revenue platform, aside from your website and or brick and mortar shop. For instance, functionality to make eatery reservations, book concert tickets, buy services and goods, etc. are possible with a few taps here and there. But wait, there’s more! You can additionally earn by charging app users when they upgrade, or by offering in-app ads, etc.
Engage more customers and personalize marketing: Mobile Apps can assist in engaging clients much better through push notifications by giving tailor offers based on the choice of the customers. Mobile apps can be used for designing loyalty awards where clients will be given coupons or reward points based on the number of their purchases. The loyalty programs promote repeat sales and help in client retention.
Business applications made by professional web developers also make it easy for you to blend the latest technologies in attempts to add value. For example, you can have clients pay for purchases in your app using a Credit/ Debit card, Mobile wallet, internet banking and more which would be more convenient for your clients and help you to grow your business. Need more information? Get in touch with Elvira Infotech now! We are here to serve your digital needs.