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Job Description:

We are seeking a skilled and motivated SEO & Digital Marketing Executive to develop and implement strategies that increase website traffic, improve search engine rankings, and enhance brand visibility. The ideal candidate will have a strong understanding of SEO, digital marketing tools, and analytics to drive measurable results.

Key Responsibilities:

• Conduct keyword research to guide content strategies.
• Optimize website content, meta tags, and structure for search engine rankings.
• Monitor and analyze website performance using tools like Google Analytics and Search Console.
• Collaborate with the content team to produce high-quality, SEO-friendly content.
• Ensure consistent brand messaging across all digital platforms.
• Plan, execute, and optimize paid campaigns on platforms like Google Ads, Facebook, and LinkedIn.
• Manage retargeting and display advertising efforts.
• Generate performance reports with actionable insights.
• Track and measure KPIs, including traffic, leads, and conversion rates.
• Keep up with the latest SEO and digital marketing trends.
• Suggest improvements based on industry developments.

Requirements:

• Proven experience in SEO and digital marketing.
• Proficiency with tools like Google Analytics, SEMrush, Ahrefs, and social media platforms.
• Strong analytical and problem-solving skills.
• Excellent communication and project management abilities.
• Certification in SEO or Digital Marketing is a plus.[Optional]

Perks & Benefits:

• Knowledge of HTML/CSS.
• Experience with email marketing tools.
• Understanding of UX/UI best practices.